1 opening · Colombo
Qualifications & Skills
- 2+ years' experience in digital/performance marketing with hands-on expertise in Google Ads, Meta, LinkedIn, and other paid platforms.
- Strong strategic and analytical skills in campaign planning, optimization, KPI tracking, reporting, and end-to-end digital campaign management.
- Experience in client servicing with the ability to prepare presentations, proposals, manage projects, and coordinate cross-functional teams.
- Knowledge of financial and operational processes, including quotations, invoicing, payment follow-ups, approvals, and campaign documentation.
- Proficient in Google Analytics, Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, Asana/Trello, and Google Workspace. Google Ads or Meta certifications are an advantage.
- Excellent communication, organizational, and analytical skills with strong attention to detail and a process-driven approach.
- Fluent in Sinhala and English (spoken and written).
- Ability to independently write creative and engaging Sinhala-language content, including social media captions, Text on Images (TOIs), and other digital marketing copy, while maintaining brand tone and messaging.
- Agency experience preferred.
Desired Skills
- Bachelor's Degree in Marketing, Business Administration, Digital Marketing, or a related field.
- Minimum 2 years of experience in digital marketing, preferably in an agency environment.
- Hands-on experience in planning, executing, and optimizing Google Ads, Meta Ads (Facebook & Instagram), and LinkedIn Ads campaigns.
- Strong knowledge of performance marketing, campaign optimization, KPI tracking, and ROI-driven digital strategies.
- Proficient in Google Analytics, Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and other campaign reporting tools.
- Experience managing end-to-end digital marketing campaigns, website projects, and cross-functional teams.
- Familiarity with project management tools such as Asana, Trello, or ClickUp.
- Experience preparing client proposals, presentations, campaign reports, and strategic recommendations.
- Knowledge of quotations, invoicing, payment follow-ups, and basic project financial management.
- Excellent written and verbal communication skills in English and Sinhala.
- Strong analytical, organizational, problem-solving, and time-management skills with the ability to manage multiple projects effectively.
- Google Ads, Meta, or LinkedIn Marketing certifications will be an added advantage.
- Agency leadership experience will be highly preferred.
